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Sprintexx Advertising Technology: Where Data, Creativity & Precision Advertising Converge


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Driven by Janus Koncepts Advertising, Sprintexx Ad-Tech transforms modern advertising. In this rapidly evolving digital world, advertising is focused not only on reach but on meaningful relevance. Brands now demand sharper targeting, smarter insights, and faster execution. Here’s where Sprintexx makes the difference.

As the multi-dimensional ad-tech division of Janus Koncepts Advertising, Sprintexx combines powerful technology with proven marketing acumen to deliver advertising that is data-led, transparent, and effective.

At the helm is Mr. Jai Sognai, a veteran with 30 years of digital experience, whose leadership has transformed Janus Koncepts into a reputed force in integrated marketing for more than 20 years. Sprintexx represents his next big leap—creating a single ecosystem of brand strategy and modern ad-tech.

Why Sprintexx Ad-Tech Stands Apart


Sprintexx is a full-fledged advertising partner, managing everything from initial awareness to customer lifetime value. What sets us apart is our ability to integrate:
? Actionable Data Intelligence
? Continuous Real-time Enhancement
? Artificial Intelligence and Machine Learning Targeting
? Brand-Centric Creative Development
? Cross-platform Media Execution

This combination allows brands to connect deeply and inspire meaningful response.

Sprintexx Omnichannel Framework: From Awareness to Action


1. Brand Awareness & Positioning
We use creative brand storytelling to build discovery, credibility, and emotional connection—laying the foundation for lasting growth.

2. ROI-Driven Digital Advertising
Outcome-focused campaigns across:
? Google Ads
? Meta Ads
? Programmatic Platforms
? Contextual & Native Advertising
All crafted to achieve optimal cost-efficiency.

3. Intelligent Data-led Ecosystem
Sprintexx is a analytics-based platform, leveraging deterministic user targeting through:
? Cohorts
? Intent Signals
? Behavioural Patterns
? Transaction Data
We activate these audiences across any third-party platform—reaching them where, when, and how they are most responsive.

4. Social & Influencer Marketing
Impactful engagement through creators and communities on:
? Instagram
? YouTube
? LinkedIn
? Emerging platforms
We combine credibility and reach to drive conversations and conversions.

5. Smart TV and OTT Brand Campaigns
Premium inventory access across:
? Netflix
? Disney+ Hotstar
? JioCinema
? Zee5
? YouTube
and more, expanding reach to connected households nationwide.

6. Narrative-Driven Content
Every strong brand is built on strong storytelling. We craft creative brand experiences designed to inspire audiences and strengthen recall.

7. Dynamic Creative Optimization (DCO)
With our proprietary Sprintexx DSP, we deliver:
? Real-time Personalization
? Adaptive Creatives
? High-Resolution Delivery
? Multi-Device Formatting
leading to measurable campaign growth.

Sprintexx’s Core Strengths


? India’s Largest Deterministic Audience Dataset
Access through partnerships with RailYatri, PolicyBazaar, Mobikwik, Freecharge, Venmo, copyright, RuPay, CashKaro, Thomas Cook, Apollo, Travel Buddy, and more.

? Expansive Digital Reach
While walled-garden platforms wait for users, Sprintexx engages beyond platform boundaries across the open internet—boosting efficiency and reach.

? TV and Device Inventory Access
Direct visibility on:
? LG Smart TV
? Infinix TV
? Panasonic
? OnePlus
? Realme

? Cross-Media Audience Activation
We apply intelligence across internal, external, or third-party media—offering limitless adaptability.

? Smart DSP with Real-Time Analytics
One platform that unifies:
? Inventory Access
? Real-time Optimization
? Fraud Control
? Deep Analytics
? Transparent Reporting

? AI-Powered Audience Segmentation
Hyper-accurate cohorts based on:
? Demographics
? Interests
? Online Behaviour
? Transaction Patterns

? Open Tracking System
We support Sprintexx Programmatic all third-party trackers—delivering measurable accountability.

Reasons to Choose Sprintexx


Sprintexx sits at the intersection of:
? Agency Experience
? Ad-Tech Excellence
? Data-Driven Insight
? Creative Innovation

Brands and agencies choose us for:
? Faster Campaign Execution
? Higher ROI
? Full-Funnel Transparency
? Large-Scale Reach
? Long-Lasting Brand Value

And above all, our commitment to results, integrity, and innovation.

Guiding Force Behind Sprintexx


Mr. Jai Sognai, with over three decades of expertise, has shaped Sprintexx into a platform that is:
? Future-Oriented
? Transparent
? Scalable
? Performance-Driven
? Built on Deep Brand and Consumer Understanding

His vision ensures Sprintexx continues to innovate in the rapidly evolving digital ecosystem.

Future-Ready Advertising Platform


Sprintexx Ad-Tech is made for brands that demand:
? Smarter Targeting
? Faster Optimization
? Transparent Reporting
? Audience Intelligence
? Cross-Platform Consistency
? Creative Excellence
? Higher ROI

As digital patterns transform, Sprintexx stays devoted to measurable, tech-led innovation.

Summing Up: The Future of Smart Advertising


Whether your goal is boosting brand awareness, generating leads, driving conversions, or scaling nationwide impact—Sprintexx Ad-Tech is your partner for data-driven, future-ready advertising.

Sprintexx Ad-Tech — Backed by Janus Koncepts.
Where Data Inspires Intelligence.
Where Creativity Drives Action.
Where Technology Drives Growth.

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